Designing Distinctive Spaces Rooted in the North
Luosto Creative is a multidisciplinary design studio based in Sodankylä and Helsinki, specialising in interior architecture, spatial design and brand environments rooted in the spirit, culture and raw beauty of the modern Arctic.
We work with hospitality entrepreneurs, property owners, organisations and design studios to create distinctive spaces where brand, place and atmosphere come together. From restaurants and destination projects to workplaces and private homes, every project is designed to strengthen identity, improve user experience and support long-term business value.
Our work combines commercial and strategic thinking with a deep passion for human experience. Materials, light, spatial rhythm and visual storytelling are carefully considered to shape environments that feel authentic, memorable and connected to their surroundings.
Rooted in Lapland and informed by international experience, Luosto Creative brings a unique perspective to designing in the North. We believe that thoughtful design can transform spaces into meaningful places — environments that people remember, return to and feel connected with.
At Luosto Creative, we believe great design should feel both exceptional and deeply authentic.
Founder and interior architect Emma Penttinen studied architecture at UCL’s Bartlett School of Architecture in London and worked at Foster + Partners — environments where ideas are challenged, refined, and executed with the highest level of care. From these globally respected institutions, she brings a rigorous design process, clarity of concept, and uncompromising attention to detail.
What this means for our clients is simple: your project is guided by international-level standards — combined with a genuine sensitivity to place, people, and purpose.
Based in Sodankylä and Helsinki, Luosto Creative creates concept-driven interiors and brands rooted in the spirit and raw beauty of the modern Arctic. We work closely with our clients to uncover what makes their business unique and translate that into spaces that stand out, feel welcoming, and create memorable customer experiences.
For us, originality is not about being different for the sake of it. It is about ensuring your space reflects who you truly are — and gives your guests or customers a reason to return.
Because in today’s competitive landscape, thoughtful, distinctive design is not just aesthetic — it is an investment in experience, identity, and long-term value.
